Digital Product Passports that seamlessly integrate with e-commerce platforms and build brand loyalty.
Meet EcoMatter.
The Team
Awais Munawar - Digital Product Passport lead and Digital Team Lead at National Manufacturing Institute Scotland, over 10 experience in digital manufacturing.
Scott Howie - DPP Technical Lead and Software Engineer at National Manufacturing Institute Scotland, PhD in Virtual Reality.
Problem
Every product has a story. Most sustainability focused businesses are losing customers and margin because those stories stay hidden. SMEs with compelling origin stories (local production, skilled craftsmanship, ethical sourcing) have no structured way to showcase what makes them special or understand which customers will pay a premium for it, forcing them to compete on price instead of values.
Solution
EcoMatter helps SMEs turn product origins into personalised stories that build lasting brand loyalty. Our e-commerce app lets you showcase what makes each product special, the maker, the place, the materials, instead of generic 'eco-friendly' claims. We track customer engagements to generate insights that reveal what they truly value, so our tool can automatically tailor messaging, deepen relationships, and capture the premium your brand deserves.
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